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SMOOTHIE GLOBE

Smoothie globe is the result of the cooperation of TOY Design with Tecnodidattica, the Italian leader in the manufacturing and distribution of geographical globes around the world. At first the project started from a benchmarking of competitors as we wanted…

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GENTLE GIANT POUNDING BENCH

GENTLE GIANT POUNDING BENCH PROJECT Brief: age group 1/2 yo Product max size 15x22 cm Product features: Activity, Colorful, Product Quality, Design Quality, Safety Purpose: Skill building toy Assets: injection molding + local craftmanship Innovation factor: 7/10 RESEARCH The project…

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PLAY DOH BLOCKS

The Play Doh Blocks collection design has been, in fact, the challenge of merging together two very different worlds: creative dough play and construction play. We all know how fun and free feels to play with creative dough, how fun…

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The Nostalgic Toy Trend: Why Are Classics Coming Back?

 Play stimulates children’s creativity, learning, and development, which is why toys and games are undoubtedly an essential part of every childhood. Even with the rise of video games and touchscreen devices, Yahoo Finance notes that global toy market growth remains positive. In 2021, it was valued at $103.96 billion, with an annual growth rate of about 8.5%. While the market outlook is focused on the development of modern and innovative toys through the use of technology like 3D printing, what the report overlooks is how classic toys made a huge comeback during the pandemic. From traces of nostalgia to a desire to unplug from our devices, there are various factors that come into play when we closely look at this trend.

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How to Make Sure Your Children’s Toys are NONTOXIC

Children’s toys are amongst the last places you’d expect to find toxic chemicals. After all, we know kids are even more susceptible to many hazardous substances than adults are. Unfortunately, there are still plenty of toxic materials that can end up in your child’s toy chest.
In reality, not every toy is made equal- while some are perfectly safe, some toys contain chemicals that can cause serious harm. In this article, we’ll explore how to be certain that your children’s toys are not exposing them to dangerous chemicals.

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Recycling toys in a social perspective

A few weeks ago I visited London and, as my partner was busy with a volunteering experience, I decided to explore toy-related places in London. And I found this: a toy store that actually does recycling toys in a social perspective. The TOY Project is an eye-catching toy shop, with an incredibly rich showcase, organizing and funding social initiatives for the neighborhood community and not only.

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DESIGN CARDS THAT TRAIN VISION IN EARLY CHILDHOOD

When light passes through our cornea (transparent eye surface) to your pupil (the opening to the inside of your eye) it reaches our lens, which focuses it on your retina (the back of your eye), where it’s converted into a nerve signal and carried by the optic nerve to your brain. Now this connection system creates memories in our nervous system. These memories are then co-related to the other body parts in order to generate motion and perform tasks. That’s why this company has created “Baby Visual Stimulation Cards“, some design cards that train vision in early childhood and guide your baby through their first few years of visual discovery..

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Toy design in the age of Metaverses

The history of Metaverses is a young one and however, as many other stories of today as NFTs and crypto currencies, will most probably have a role in consumer experiences and even our lives tomorrow. And in this context toys, maybe not the ones we are used to, are not only involved but will play a big part in this new business. That’s why I wanted to understand and try to figure out what could possibly become toy design in the age of Metaverses. Just to point this question seems to let me travel in time in seconds… but let’s try first to make things as straight as possible from what I have observed so far.

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