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THE FUTURE OF TOY DESIGN IN SIX KEY POINTS

Innovation moves fast in educational design and, moreoften than not, winks to cultural and technological trends. It has been understood by Fisher Price, the toys and kid’s products company with a 85-years history behind, which few months ago launched a ‘communication challenge’ with the video ‘The future of parenting’, or rather the future of toy design in six key points.

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A KIT FOR TEACHING ELECTRONICS THROUGH PLAYDOUGH

Who has never used playdough to create strange three-headed monsters or a dream car? It has been a masterpiece of the toy world since the beginning of 1990 and remained almost unchanged till nowadays. Colored or fluo, homemade or industrial, this magical substance has always fascinated children and adults up to be used by sculptors for their first plastic models or even win two Oscars in the animation with Wallace & Gromit shorts. A toy company has brought to an even higher level this material, by designing a kit for teaching electronics through playdough.

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ROBOTICS AND TOY DESIGN TO SERVICE DISABILITY

Nowadays the implementation of technology into medical environment is an hot topic, like the one of collaboration between robotics and toy design to service disability. There are plenty of case studies to demonstrate how progress in these fields is run by enlightened minds and by project teams made by people with different and sometimes opposite backgrounds. Most of times, exactly for this reason, they reach unexpected results.

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