{"id":4649,"date":"2018-03-14T11:02:51","date_gmt":"2018-03-14T10:02:51","guid":{"rendered":"https:\/\/www.toy-design.com\/?p=4649"},"modified":"2022-05-02T09:55:05","modified_gmt":"2022-05-02T07:55:05","slug":"design-world-ruled-videogames","status":"publish","type":"post","link":"https:\/\/www.toy-design.com\/design-world-ruled-videogames\/","title":{"rendered":"DESIGN IN A WORLD RULED BY VIDEOGAMES"},"content":{"rendered":"\n<figure class=\"wp-block-embed is-type-video is-provider-youtube wp-block-embed-youtube wp-embed-aspect-16-9 wp-has-aspect-ratio\"><div class=\"wp-block-embed__wrapper\">\n<div class=\"wpex-responsive-media\"><iframe loading=\"lazy\" title=\"Nintendo Labo - First Look Trailer\" width=\"980\" height=\"551\" src=\"https:\/\/www.youtube.com\/embed\/u1TJeRkOlJc?feature=oembed\"  allow=\"accelerometer; autoplay; clipboard-write; encrypted-media; gyroscope; picture-in-picture; web-share\" allowfullscreen><\/iframe><\/div>\n<\/div><\/figure>\n\n\n<p>Usually we don&#8217;t write about console and digital gaming, but we think\u00a0<a href=\"https:\/\/labo.nintendo.com\/\"><strong>Labo<\/strong><\/a> is really interesting. Labo is the latest news by\u00a0<a href=\"https:\/\/www.nintendo.com\/\"><strong>Nintendo<\/strong><\/a> and shows us the meaning of\u00a0<strong>design in a world ruled by videogames.<\/strong><\/p>\n<p><!--more--><\/p>\n<p>It seems that innovation in this field is led by this Japanese company that already in 2006, in a period where competitors\u00a0raced\u00a0for better graphics and game complexity, launched\u00a0<a href=\"http:\/\/wii.com\/\"><strong>Wii<\/strong><\/a>, a console not really technical advanced but that shift the game experience\u00a0<strong><a href=\"https:\/\/innovazioneradicale.wordpress.com\/2011\/01\/18\/innovare-divertendo-la-wii\/\">from passive to active<\/a><\/strong>. The market response was really fast and in less than one year Nintendo sold more than 10 million pieces. Nintendo\u00a0<a href=\"https:\/\/www.nintendo.com\/switch\/\"><strong>Switch<\/strong><\/a>, launched last year (2017), continue on this path following the new needs of players and giving them the possibility to play even outside the domestic environment. The <strong>game<\/strong> is always evolving and the device, composed by a tablet and two removable controllers, can change depending on the context.<\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter wp-image-4655 size-large\" src=\"https:\/\/www.toy-design.com\/wp-content\/uploads\/2018\/03\/design-in-a-world-ruled-by-videogames-2-960x640.jpg\" alt=\"\" width=\"768\" height=\"512\" srcset=\"https:\/\/www.toy-design.com\/wp-content\/uploads\/2018\/03\/design-in-a-world-ruled-by-videogames-2-960x640.jpg 960w, https:\/\/www.toy-design.com\/wp-content\/uploads\/2018\/03\/design-in-a-world-ruled-by-videogames-2-320x213.jpg 320w, https:\/\/www.toy-design.com\/wp-content\/uploads\/2018\/03\/design-in-a-world-ruled-by-videogames-2-768x512.jpg 768w, https:\/\/www.toy-design.com\/wp-content\/uploads\/2018\/03\/design-in-a-world-ruled-by-videogames-2-640x427.jpg 640w, https:\/\/www.toy-design.com\/wp-content\/uploads\/2018\/03\/design-in-a-world-ruled-by-videogames-2.jpg 1200w\" sizes=\"auto, (max-width: 768px) 100vw, 768px\" \/><\/p>\n<p><a href=\"https:\/\/labo.nintendo.com\/\"><strong>Labo<\/strong><\/a> is an invention related to Switch that shows us the potential of\u00a0<strong>design in a world ruled by videogames<\/strong>. It consist in a\u00a0<strong>kit\u00a0<\/strong>made by pre-print and cut cardboard sheet, some accessories and a cartridge that needs to be plug in Nintendo Switch. The user can follow the instructions, fold, wedge in and build these sheets creating\u00a0<strong>Toy-Cons<\/strong>, that cover the Switch controller to amplify the game experience. You can build a fishing pole, a handlebars and even a\u00a0<strong><a href=\"https:\/\/www.youtube.com\/watch?v=3hPuslcg4Z0\">robot jetpack<\/a><\/strong>.<\/p>\n<p>The first winning intuition is to ride the wave of digital craft, the <strong><a href=\"https:\/\/en.wikipedia.org\/wiki\/Maker_culture\">makers<\/a><\/strong> world and the idea of build tangible products to sustain an advanced technology made by infrared cameras and last generation sensors.\u00a0<strong>Designers\u00a0<\/strong>ideate in a simple and functional way the\u00a0<strong>integration\u00a0<\/strong>between analog and digital part of the game. Technology complete the analog side, the controllers give <em>life<\/em> to cardboard objects: you just need to build the fishing pole following the instruction on the screen, plug the joystick inside the reel and start fishing.<\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter wp-image-4656 size-large\" src=\"https:\/\/www.toy-design.com\/wp-content\/uploads\/2018\/03\/design-in-a-world-ruled-by-videogames-3-960x540.jpg\" alt=\"\" width=\"768\" height=\"432\" srcset=\"https:\/\/www.toy-design.com\/wp-content\/uploads\/2018\/03\/design-in-a-world-ruled-by-videogames-3.jpg 960w, https:\/\/www.toy-design.com\/wp-content\/uploads\/2018\/03\/design-in-a-world-ruled-by-videogames-3-320x180.jpg 320w, https:\/\/www.toy-design.com\/wp-content\/uploads\/2018\/03\/design-in-a-world-ruled-by-videogames-3-768x432.jpg 768w, https:\/\/www.toy-design.com\/wp-content\/uploads\/2018\/03\/design-in-a-world-ruled-by-videogames-3-640x360.jpg 640w\" sizes=\"auto, (max-width: 768px) 100vw, 768px\" \/><\/p>\n<p>Nintendo Labo push the border and encourage to rethink\u00a0<strong>design in a world ruled by videogames.<\/strong> Involve in a step-by-step building of game experience that is nothing without the analog side: physical and digital part are related one to the other. This process is an added value not only because rewards the user but also because lets him discover new ways of use and pushes to use <strong>creativity<\/strong> for development. The gamer is\u00a0<strong>active<\/strong>, is protagonist in a step of the process that was virtual and passive, and now satisfy him through concrete feedback.<\/p>\n<p><a href=\"https:\/\/www.toy-design.com\/wp-content\/uploads\/2018\/03\/design-in-a-world-ruled-by-videogames-1.jpg\"><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter size-large wp-image-4654\" src=\"https:\/\/www.toy-design.com\/wp-content\/uploads\/2018\/03\/design-in-a-world-ruled-by-videogames-1-960x287.jpg\" alt=\"\" width=\"768\" height=\"230\" srcset=\"https:\/\/www.toy-design.com\/wp-content\/uploads\/2018\/03\/design-in-a-world-ruled-by-videogames-1.jpg 960w, https:\/\/www.toy-design.com\/wp-content\/uploads\/2018\/03\/design-in-a-world-ruled-by-videogames-1-320x96.jpg 320w, https:\/\/www.toy-design.com\/wp-content\/uploads\/2018\/03\/design-in-a-world-ruled-by-videogames-1-768x230.jpg 768w, https:\/\/www.toy-design.com\/wp-content\/uploads\/2018\/03\/design-in-a-world-ruled-by-videogames-1-640x191.jpg 640w\" sizes=\"auto, (max-width: 768px) 100vw, 768px\" \/><\/a><\/p>\n<p>The building part has an\u00a0<strong>educational<\/strong> purpose too, not for nothing the claim of this toy is &#8216;<strong><a href=\"https:\/\/labo.nintendo.com\/make\/\">Make<\/a>, <a href=\"https:\/\/labo.nintendo.com\/play\/\">Play<\/a>, <a href=\"https:\/\/labo.nintendo.com\/discover\/\">Discover<\/a><\/strong>&#8216;. Besides the Lego style instructions, the game gives the possibility to discover what&#8217;s behind the analog and digital part and so, for example, how the cardboard piano makes sounds and which are the sensors that intervene in the game execution.<\/p>\n<p>The launch date for\u00a0<a href=\"https:\/\/labo.nintendo.com\/\"><strong>Nintendo Labo<\/strong><\/a> is fixed for April 20. We don&#8217;t know if this invention will be a success or a failure, if will last and create an\u00a0<strong>active and collaborative community<\/strong> or if will be one of the many proposals of videogame industry, if will be used by parents or kids. We are sure that the interest in this kind of products shows a trend toward the\u00a0<strong>humanization of technology<\/strong>, make tangible something that was only intangible until recently.<\/p>\n<p><a href=\"https:\/\/www.toy-design.com\/wp-content\/uploads\/2018\/03\/design-in-a-world-ruled-by-videogames-4.png\"><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter size-full wp-image-4670\" src=\"https:\/\/www.toy-design.com\/wp-content\/uploads\/2018\/03\/design-in-a-world-ruled-by-videogames-4.png\" alt=\"\" width=\"945\" height=\"1458\" srcset=\"https:\/\/www.toy-design.com\/wp-content\/uploads\/2018\/03\/design-in-a-world-ruled-by-videogames-4.png 945w, https:\/\/www.toy-design.com\/wp-content\/uploads\/2018\/03\/design-in-a-world-ruled-by-videogames-4-320x494.png 320w, https:\/\/www.toy-design.com\/wp-content\/uploads\/2018\/03\/design-in-a-world-ruled-by-videogames-4-768x1185.png 768w, https:\/\/www.toy-design.com\/wp-content\/uploads\/2018\/03\/design-in-a-world-ruled-by-videogames-4-640x987.png 640w\" sizes=\"auto, (max-width: 945px) 100vw, 945px\" \/><\/a><\/p>","protected":false},"excerpt":{"rendered":"<p>Usually we don&#8217;t write about console and digital gaming, but we think\u00a0Labo is really interesting. Labo is the latest news by\u00a0Nintendo and shows us the meaning of\u00a0design in a world ruled by videogames.<\/p>\n","protected":false},"author":2,"featured_media":4657,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"video","meta":{"_uag_custom_page_level_css":"","footnotes":""},"categories":[140,155,113],"tags":[],"post_series":[],"class_list":["post-4649","post","type-post","status-publish","format-video","has-post-thumbnail","hentry","category-design","category-technology","category-toy-blog","post_format-post-format-video","entry","has-media"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.5 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>DESIGN IN A WORLD RULED BY VIDEOGAMES - TOY Design<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.toy-design.com\/design-world-ruled-videogames\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"DESIGN IN A WORLD RULED BY VIDEOGAMES - TOY Design\" \/>\n<meta property=\"og:description\" content=\"Usually we don&#8217;t write about console and digital gaming, but we think\u00a0Labo is really interesting. 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